| Yera
- A Legend :
Some brands are destined to become legends. As they move
ahead in life, they cross frontiers, push boundaries and
set ever high standards. After it's first range was introduced
five decades ago by Alembic Glass Industries Limited, Yera
remains a brand that all our competitors in the glassware
industry in India strive to emulate.
Yera brand has been very successful
in India and all over the world. Its strength lies in the
vastness of the exciting product range, the excellent quality-price
ratio, very high penetration, high standard of service's
to consumer and trade supported with dazzling design inspired
by the most classic, functional and traditional crystal
glassware
Yera - manufactured at India's
largest automatic plant, the Yera range of glassware has
more than 150 ready designs of Drinking Glasses/Tumblers,
Bowls, Plates, Juice/Beer Mugs, Coffee/Tea Mugs, Cup-Saucers,
Ice-cream Cups, Storage Jars, Jugs and attractive Gift-Sets
to suit every need. The unmatched sparkling clarity of Yera
Glassware adds to the elegance and appetizing look of the
food and drink served in them.
Yera-Adding color to every
dining experience, each piece is a classic example of craftsmanship
and originality of design.
The
Proof :
An ORG-MARG study conducted
across 17cities comes out with the following statistics
 |
Brand
Recall of Yera 84% |
|
Satisfied
with Yera Glassware 96% |
|
Current
usage of Yera Tumblers: 64% |
|
Intention
to continue using Yera:84% |
|
